Before the Aisle: The heart behind Bella Sposa and the beauty of feeling like yourself

When it comes to your wedding day, there’s nothing quite like that moment you see yourself in the mirror, the moment everything feels real. The excitement, the love, the anticipation… and the beauty that reflects who you truly are. That’s the experience Jae, founder of Bella Sposa, aims to create for every bride she works with.

For Jae, bridal beauty is about so much more than hair and makeup. It’s about transformation, not just in how you look, but in how you feel.

The Beginning: Where Beauty and Purpose Met

“I’ve always been drawn to the magic of transformation,” Jae shares. “Not just how makeup and hair can enhance someone’s features, but how it can make them feel.”

Her journey began over 15 years ago at Aveda, where she discovered her passion for artistry and connection. She quickly fell in love with the beauty world, the creativity, the emotion, and the chance to help others feel confident in their own skin.

Starting as an assistant, Jae faced long days, early mornings, and the challenge of standing out in a competitive industry. Through it all, one thing kept her going, that moment a bride lights up when she feels beautiful and at peace.

“Seeing a bride’s confidence shine through reminded me why I do this,” she says. “It’s not just about perfect curls or flawless skin. It’s about creating calm, beauty, and confidence on one of the most meaningful days of someone’s life.”

It didn’t take long for Jae to realize that bridal beauty was her calling. The blend of artistry, emotion, and human connection was exactly where she was meant to be.

The Mission Behind Bella Sposa

“Bella Sposa” means beautiful bride in Italian and that’s exactly what Jae’s mission embodies.

“My mission is simple,” she says. “To create a beautiful bride and a beautiful experience.”

Jae approaches every booking with the same values that have shaped her from the start:

• Authenticity – True beauty shines when you feel like yourself.

• Natural Beauty – Makeup and hair should enhance, not hide.

• Connection – Listening, understanding, and making every bride feel seen and valued.

  
  

From the very first consultation to the final touch of lipstick, her focus is on connection and comfort. “I create a calm, supportive atmosphere with a balance of professionalism and warmth,” she explains. “My goal is to make my brides feel at ease and truly enjoy the getting-ready moments.”

What Bridal Beauty Really Means

For Jae, bridal beauty goes far beyond surface-level glam.

“It’s about helping someone feel aligned, confident, and ready to step into such an emotional, transformative moment,” she says. “It’s the art of enhancing what’s already there and celebrating love, individuality, and joy.”

Each look Jae creates tells a story. It’s not about trends or filters; it’s about authenticity, softness, and grace. Her brides don’t just walk down the aisle, they radiate confidence from the inside out.

Jae’s best advice for Brides choosing their Glam team

After 15 years in the industry, Jae has worked with countless brides and she’s learned a few key things that can make or break your wedding morning.

Here are her top tips:

1. Choose artists who make you feel comfortable and heard.

Your glam team will be part of your most intimate, emotional hours before “I do.” It’s essential to choose professionals who not only deliver great results but make you feel at ease and supported.

2. Look for consistency in both work and communication.

Reliability is everything. From emails to timelines, choose someone whose communication makes you feel confident from the start.

3. Book early to secure your dream team.

Jae recommends booking your bridal hair and makeup 6–12 months in advance, especially during peak wedding seasons. Early planning ensures a stress-free process and allows for trials or adjustments.

Beyond the Portfolio: What Really Matters

While a stunning portfolio is important, Jae reminds brides that energy and professionalism matter just as much.

“A portfolio shows skill, but energy sets the tone for your morning,” she says. “You want someone who brings calm, positivity, and reliability. The right energy helps you feel relaxed, which always translates into more natural, radiant beauty.”

Her approach is deeply personal: she doesn’t just show up with a makeup kit; she shows up as a calming presence, ready to hold space for all the emotions that come with a wedding day.

Avoid This Common Bridal Beauty Mistake

One of the biggest mistakes Jae sees brides make is waiting too long to start their skincare or trial process.

“Your wedding day look starts months before the big day,” she explains. “Establish a skincare routine early, and schedule your bridal preview at least a few months in advance. That gives you time to perfect your look and feel completely comfortable with it.”

Early preparation also allows you to communicate preferences, test products, and ensure everything feels aligned with your vision and comfort level.

Creating Calm and Confidence on the Wedding Day

For many brides, the morning of their wedding can be an emotional whirlwind. That’s why Jae focuses on more than just styling, she focuses on energy.

“I take time to get to know my brides,” she says. “Their comfort levels, preferences, and personalities. On the wedding day, I create a peaceful environment, play soothing music, and keep everything organized so they can just be present.”

Her favorite part is that quiet moment when they look in the mirror and smile realizing it’s really happening. It’s pure magic every single time.”

A Moment That Says It All

One of Jae’s most memorable moments as a bridal stylist came from a morning filled with nerves.

“One of my brides was so anxious she couldn’t stop shaking,” Jae recalls. “We took a few minutes to just breathe together and talk. By the time she saw herself in the mirror, she had tears in her eyes and said, ‘You made me feel like myself again.’”

It’s those moments: grounded, emotional, human, defines what Bella Sposa is all about.

“That’s why I do this,” she smiles. “Beauty isn’t about perfection. It’s about peace, confidence and feeling like yourself -just elevated.”

Bridal Beauty Trends Jae Loves

When it comes to current bridal beauty trends, Jae is all about timeless meets modern.

“Soft glam with radiant, skin-focused finishes is my favorite right now,” she says. “Glowing skin, soft waves, and effortless elegance, it’s romantic, modern and authentic. I love that natural beauty is being celebrated more than ever.”

Her brand’s vibe reflects that same energy: timeless, romantic and serene -a mix of modern luxury and calm confidence.

Every bride she works with walks away not just looking beautiful, but feeling centered and radiant.

The Message Behind Bella Sposa

If there’s one message Jae wants every bride to take away from working with her, it’s this:

“You are already beautiful. My job is simply to enhance what’s uniquely yours and help you feel at peace, confident, and radiant as you step into this new chapter.”

At its heart, Bella Sposa isn’t just a beauty brand, it’s a bridal experience rooted in artistry, empathy, and authenticity. Jae’s work reminds brides that beauty isn’t something you put on; it’s something you uncover.

Final Thoughts: your Bridal sidekick for Beauty, Calm, and Confidence

Jae’s story is one of passion, purpose, and presence. Through Bella Sposa, she brings that same energy to every wedding morning she’s a part of.

From her hands to her heart, she’s there to remind each bride:

✨ You are already radiant.

✨ You are already enough.

✨ Your beauty deserves to be celebrated, not transformed.

If you’re a bride looking for more than just a glam session, if you want an artist who listens, connects and helps you feel as beautiful as you look, Bella Sposa is here to make that happen.

Book Your Bridal Beauty Experience

Ready to bring your bridal vision to life?Let’s talk through your wedding day goals, your dream look, and your timeline. Book Your Appointment Today and let’s create your beautiful, calm, confident bridal experience, one brushstroke at a time.